Welcome to the C&M Printing, Copying, Mailing Blog!

YOUR TRUSTED LOCAL PRINTING COMPANY | SERVING GLENDALE, BURBANK, AND BEYOND SINCE 1982

  • 5 Ways to Outshine the Competition with Die-Cut Signs

    5 Ways to Outshine the Competition with Die-Cut Signs

    Die-cut signs offer a great way to elevate your business’s visibility and make a lasting impression. Whether promoting products or services, announcing events, or enhancing your brand’s presence, die-cut signs leave a lasting impression. Die-cutting is a broad term that refers to a process in which you use a machine to mass-produce cut-out shapes. This… Read more

  • The Why, What, and How of a Good Brand: Don’t Miss These Tips and Tricks

    The Why, What, and How of a Good Brand: Don’t Miss These Tips and Tricks

    A brand is the spirit and soul of your company. It makes your company recognizable, trustworthy, and loved by customers. A brand built up well is one of your company’s most valuable assets!  59% of consumers prefer buying their products from familiar brands. That’s why crafting a brand is vital, considering many different elements of what… Read more

  • Boost Your Online Presence with Print Marketing: 5 Effective Strategies

    Boost Your Online Presence with Print Marketing: 5 Effective Strategies

    When you’re looking to drive more traffic to your business, there are many ways to choose from. However, one approach stands out as practical and simple: print marketing. Print possesses a unique power to capture audiences that online cannot. 65% of consumers are influenced to purchase after receiving a direct mail piece. Print offers longevity… Read more

  • Every Door Direct Mail (EDDM): What It Is and How to Use It

    Every Door Direct Mail (EDDM): What It Is and How to Use It

    In today’s digital world, most of the messages we receive as consumers come from online platforms. However, leveraging traditional methods of communication is still effective for reaching customers. According to Newswires, direct mail boasts an average response rate between 2.7% and 4.4%, while email only has a 0.6% response rate. Direct mail remains a relevant and… Read more

  • Unlocking the Potential of Print Marketing: Strategies for Small Business Success

    Unlocking the Potential of Print Marketing: Strategies for Small Business Success

    Print is a tried and true marketing method that holds significant trust and influence among consumers.  With 82% of consumers placing their trust in print advertisements over other sources when making purchasing decisions, it’s clear that print marketing remains a force to be reckoned with. Surprisingly, even the tech-savvy Millennial generation embraces print media – about 33%… Read more

  • Getting a Head Start: 11 Print Marketing Ideas for Back-to-School Season

    Getting a Head Start: 11 Print Marketing Ideas for Back-to-School Season

    Back-to-school season is a time for parents, students, and educators to prepare for the upcoming school year.  It’s also an excellent opportunity for businesses to capitalize on the spending rush of starting a new academic term. 73% of back-to-school shoppers plan to shop in late July and early August, so it’s not too early to start… Read more

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